"One of the unfortunate side effects in the rise of the personal brand, is that people have come to conflate criticism with bullying, stalking or defamation, and think they have a right to sweep away every comment they don't personally like."
“Do better”. It's simple advice, and it's guaranteed to improve the way the world sees you. Once upon a time, the accepted solution to criticism was to tackle the problem. But doing better is the last option some brands will consider in their quest to minimise bad publicity today. The logical ethos of “tackle the problem”, has, for some, steadily evolved into an ethos of “embrace the problem; tackle the messenger”. Does it work? Yes and no…